We’re more about landing softly than falling freely, but Skydive Chicago does some truly impressive stuff. This week they sponsored a world record aeronautic feat by creating a midair formation of nearly 140 skydivers.
T.W.
Why Do You Believe What You Read Anyway?
Ryan Holiday makes a very good case for how journalism is regressing. Since writers are paid based on how many clicks their articles get on the web, sensation drives the news, as it did in our rush to war with Spain in 1898.
Video: Humanize the Way You Make Money
There are several reasons to like this web video, Putting a Price on Customer Loyalty, from Harvard Business Review.
Automatic Journalism: Too Good To Be True
The lesson that should be learned from the rise and fall of Journatic is not that outsourcing doesn’t work, but rather, it’s quality that matters.
I understand why both the Sun-Times and Trib were suckered into a deal gone wrong. It’s the alluring fantasy of a media retailer to get gobs of content for pennies.
Aereo and What It Mean
A Better Mousetrap for Web Video?
The genius behind Aereo’s victory in a court decision that said, at least for now, that it does not violate copyright law, lies in the fact that it uses the public airwaves to originate its delivery of broadcasted content.
How to Make Bad Content
The big take-away from the unfortunate story of the ugly portraits of Olympians is that good visual content cannot be acquired by bringing a dozen photographers into a room, and then parading a hundred subjects before their lenses.
Marketing Disruption
A nice piece on Washington Post offers advice from a guy who bet on e-books, and knew he had to win over book lovers.
Tools to Help Spread Your Content
Here are two interesting tools to help businesses get their marketing into different channels.
The first is bMobilized, which very quickly creates a mobile version of any website. Our site looked a bit crappy in their demo, but once inside the full app there are many customizing options.
Cloud Goes Poof
The so called, Cloud, what used to be called server side storage, is a great and very important thing. But when so much of the internet goes down at once, we feel good about our decision to always run our apps locally, and never from the cloud.
Why Google Glass Will Fail
Nevermind how cool it seems at first, people do not want to wear computer hardware on their bodies. It’s as simple as that. It’s weird, dorky, you look a bit dumb. Like when you wore that bluetooth ear piece around. You know, the one in your fanny pack?
But Google tries a lot of things that don’t succeed. I’m glad they’re trying so hard, but not all of it is all that great, base jumping notwithstanding.
I was excited about WAVE until I actually tried to use it.